This category of self publishers is more intent on selling books and making money. Therefore, this author needs to be engaged in a wide variety of activities. For example, the author will invest more in a professional cover design, obtain ISBN numbers, and acquire Library of Congress control numbers. These authors will distribute books or promotional materials to newspapers, book reviewers, bookstores, and special targeted audiences. Anyone that can help generate buzz is a candidate to receive a complimentary copy. The self publisher will submit the book to Google Books. Additionally, the author needs to create a web site that is optimized for the search engines so that prospective buyers can find the site, and then buy the book.

Here’s a list of a la carte services we provide for our PrintPlus™ self publishers:

Cover Design  $250 approximately.
You set the budget. The design becomes more polished when more time is spent.

ISBN  $55.00

Barcode on Cover  $20.00

Library of Congress Number  $25.00  

Note: It’s our belief that a website is the single most effective marketing tool for the self- publisher. But the website must be constructed properly; it must be optimized for the search engines to find and display to web searchers when looking up certain keywords or phrases. Unfortunately, most sites are amateurish in appearance and function. They are virtually “invisible” to the print engines, and are therefore of no practical use. The author is throwing valuable marketing dollars away for site construction and monthly hosting. We urge you to research the subject of web optimization and linking strategies if you’re serious about selling your book. Remember though that no website, no matter how effective, can make a book a success. But it is a crucial step, in conjunction with other activities, towards making your book visible and available for purchase.

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