That may seem like an overstatement, but it’s not.

A proof is a representative sample of your book before it is printed. The proof gives you a final chance to make changes to your print on demand book before final production. It also sets expectations related to the appearance of the final print run.

There are two kinds of proofs. One is a simulated proof. It’s called simulated because it is NOT made on the printing press that will actually produce your books. It comes from a different device, usually a small laser printer. The differences between the actual printed job and the simulated proof can sometimes be significant. This can create a situation whereby the author is disappointed upon inspection of his final printed books. This of course is the worst possible outcome.

The other type of proof is called a press proof. A press proof is produced on the identical printing press that will be producing the final print run. What-you-see is what-you-get. Our No Waste Publishing division of Creative Imaging only uses press proofs. So yes, that is a reason to celebrate, since it eliminates a common cause of frustration and disappointment.

(In truth, there can be subtle differences between the press proof and the final production run. That’s because they are produced on different days. Changes in humidity for example can cause very slight changes in appearance. But the differences, if any, are quite subtle).

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